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Multiple Serotypes in One / CAHG and Merck
GoldThis award recognizes and rewards the best use of different media for a single campaign for maximum measurable effect for clients’ companies with $12 billion or more in 2011 worldwide revenue.
CategoryBest Multichannel Campaign—Large Organizations
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Edelman / RAPP / Critical Mass / PHD and Humana AEP Campaign
FinalistThis award recognizes and rewards the best use of different media for a single campaign for maximum measurable effect for clients’ companies with $12 billion or more in 2011 worldwide revenue.
CategoryBest Multichannel Campaign—Large Organizations
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Xeloda Multichannel Patient Adherence Campaign / HealthEd and Genentech
FinalistThis award recognizes and rewards the best use of different media for a single campaign for maximum measurable effect for clients’ companies with $12 billion or more in 2011 worldwide revenue.
CategoryBest Multichannel Campaign—Large Organizations
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STRIKEFORCE Communications in collaboration with Draft Media and Story Worldwide and Teva Women’s Health—ParaGard - “Fits Her Life
SilverThis award recognizes and rewards the best use of different media for a single campaign for maximum measurable effect for clients’ companies with $12 billion or more in 2011 worldwide revenue.
CategoryBest Multichannel Campaign—Large Organizations
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SAPHRIS Faces /JUICE Pharma Worldwide and MerckCategory
FinalistBest Multichannel Campaign—Large Organizations
